Last Updated: December 31, 2025

This Privacy Policy describes how Molly's Mini Farm ("we", "us", "our") collects, uses, and discloses your Personal Information when you visit our website, book experiences, make purchases, or interact with our services.

CONTACT INFORMATION
If you have questions about this policy, our privacy practices, or would like to make a complaint, you may contact us using the information found at the bottom of our website.

COLLECTING PERSONAL INFORMATION
When you visit our Site or book our services, we collect certain information about your device, your interaction with the Site, and information necessary to process bookings, purchases, and event reservations. We may also collect additional information if you contact us for support. "Personal Information" refers to any information that identifies an individual.

We collect the following types of information:

Device Information
Examples: web browser version, IP address, time zone, cookie data, pages viewed, search terms, and how you interact with the Site.
Purpose: to load the Site accurately for you, perform analytics to optimize our Site, and improve user experience.
Source: collected automatically through cookies, log files, tags, and pixels.
Disclosure: may be shared with WordPress, Shopify, ShopWP, and other service providers that help operate our online store and website.

Booking & Order Information
Examples: name, billing address, email address, phone number, event date and time preferences, number of guests, special requests or accommodations, animal preferences for visits, photography session details, and payment information.
Purpose: to process bookings and purchases, coordinate farm visits and events (including birthday parties, weddings, photography sessions, and animal feeding experiences), communicate event details and reminders, process payments, screen for potential risk or fraud, and provide customer service.
Source: collected directly from you through booking forms, purchase checkout, and inquiry submissions.
Disclosure: shared with our payment processors, calendar management systems, and service providers who assist with event coordination and customer communications.

Animal Purchase Information
Examples: name, contact information, delivery/pickup preferences, livestock handling experience, intended use of animals, and any specific breeding or care requirements you've shared.
Purpose: to facilitate the sale and transfer of miniature cattle, alpacas, goats, donkeys, chickens, or Goldendoodles; ensure proper animal placement; provide post-sale support and care guidance; and maintain breeding records where applicable.
Source: collected directly from you.
Disclosure: may be shared with veterinarians, transport services, and breeding registries as necessary to complete transactions and transfers.

Customer Support Information
Examples: any information you provide when you contact us for support, including name, contact details, booking details, animal care questions, and the content of your communication.
Purpose: to provide customer support, answer questions about our animals or services, address concerns, and provide post-visit or post-purchase follow-up.
Source: collected directly from you.
Disclosure: may be shared with service providers who assist us in providing support.

Photography & Media Consent
When you visit Molly's Mini Farm or participate in events, photos or videos may be taken for marketing, social media, or promotional purposes. By visiting our farm or attending our events, you acknowledge that you may appear in such content. If you prefer not to be photographed or have specific privacy concerns, please notify our staff upon arrival.

Purpose: to showcase our farm experiences, promote our services on social media and our website, and share the joy of our miniature animals with prospective visitors.
Your rights: You may request that specific photos or videos featuring you or your children be removed from our marketing materials by contacting us.

Event-Specific Information
For weddings, private events, and photography sessions, we may collect additional details such as:
- Event theme or style preferences
- Vendor information (photographers, caterers, etc.)
- Guest count and names for organized events
- Dietary restrictions or accessibility needs
- Specific animal interaction preferences

Purpose: to customize your experience, coordinate with other vendors, ensure safety and comfort for all guests, and provide the premium boutique experience our farm is known for.

COMMUNICATIONS & MARKETING (Including SMS/MMS Text Messaging)
When you provide your email address or phone number, you may receive communications from us regarding bookings, customer support, farm updates, and—where legally permitted—marketing messages about our services, events, new animals, seasonal experiences, and special promotions.

SMS / Text Messaging
To provide convenient communication and comply with messaging regulations:

Consent: By providing your mobile phone number and opting in (for example, during booking, at checkout, via forms, or by texting us), you consent to receive SMS or MMS text messages from us. These may include booking confirmations, event reminders, farm visit updates, customer service messages, and marketing messages about seasonal events, new arrivals, and special offers.

Message types: Messages may include booking confirmations, event reminders (e.g., "Your Cookies & Cocoa with Cows visit is tomorrow!"), visit day-of instructions, animal care tips, seasonal event announcements, special offers, and customer service messages.

Message and data rates: Message and data rates may apply according to your mobile plan.

Opt-out: You may opt out of marketing text messages at any time by replying STOP to any message. After opting out of marketing messages, you may still receive transactional messages about bookings you've made.

Help: For help with our text messaging program, reply HELP to any message or contact us using the information above.

Data we process: We may process your phone number, name, booking details, communication preferences, and message metadata to operate the messaging program and maintain opt-out lists.

Sharing with service providers: We may share this information with our SMS/MMS providers and CRM platforms to send messages you've consented to receive.

No sale of SMS data: We do not sell your phone number or text message consent to third parties.

SHARING PERSONAL INFORMATION
We share Personal Information with service providers to help us provide our services and fulfill our commitments to you. For example:

- We use WordPress and Shopify to power our website and online store. You can read more about how Shopify uses your Personal Information at: https://www.shopify.com/legal/privacy
- We may share Personal Information with payment processors, booking management systems, calendar tools, email and SMS service providers, analytics providers, and customer support platforms
- We may share information with veterinarians, livestock transporters, or breeding registries when facilitating animal sales
- We may share Personal Information to comply with applicable laws and regulations, respond to lawful requests, or protect our rights and the safety of our guests and animals
- We do not sell your Personal Information to third parties

USING PERSONAL INFORMATION
We use your Personal Information to provide and improve our services, which includes:
- Offering farm experiences, events, and animals for sale
- Processing bookings, payments, and event coordination
- Providing pre-visit information and day-of instructions
- Managing event scheduling and capacity
- Ensuring the safety and wellbeing of guests and animals
- Detecting and preventing fraud or misuse
- Providing customer support and post-visit follow-up
- Sending marketing and promotional communications about seasonal events, new animals, and special experiences in accordance with your preferences and applicable law
- Improving our services based on feedback and visit patterns
- Creating and sharing content on social media and marketing materials (with appropriate consent as described above)

RETENTION
We retain Personal Information for as long as necessary to fulfill the purposes described in this Privacy Policy, maintain booking records, comply with legal requirements (including animal sale records), and provide ongoing customer service. When we no longer need Personal Information, we will delete or anonymize it where commercially reasonable.

For animal sales, we may retain purchase records indefinitely for breeding documentation, health tracking, and customer relationship purposes.

COOKIES
We use cookies and similar technologies to improve your browsing experience, understand how you use the Site, support our store operations (including keeping items in your cart and remembering your preferences), and remember your booking information.

You can control cookies through your browser settings. Please note that disabling cookies may affect the functionality of the Site, including the ability to complete bookings.

For more information about cookies used by Shopify, please visit: https://www.shopify.com/legal/cookies

DO NOT TRACK
Your browser may send a "Do Not Track" (DNT) signal. Because there is no consistent industry standard for responding to DNT signals, our Site does not alter its data collection and usage practices when it receives such signals.

CHILDREN'S PRIVACY
While we welcome families with children to our farm, our website and booking services are intended for use by adults (18 years or older). We do not knowingly collect personal information from children under 13 through our website. If you believe we have collected information from a child under 13, please contact us immediately.

SECURITY
We implement reasonable security measures to protect your Personal Information. However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy from time to time to reflect changes in our practices, new services we offer, or to comply with legal requirements. Any updates will be posted on this page, and the "Last updated" date will be revised accordingly. For material changes, we may notify you via email or prominent notice on our website.

YOUR RIGHTS
Depending on your location, you may have certain rights regarding your Personal Information, including:
- The right to access the Personal Information we hold about you
- The right to request correction of inaccurate information
- The right to request deletion of your information (subject to legal retention requirements)
- The right to opt out of marketing communications
- The right to withdraw consent for text messaging or email communications

To exercise these rights, please contact us using the information provided above.

COMPLAINTS
If you have a concern or complaint about our handling of Personal Information, please contact us using the details in the "Contact Information" section above. We will take reasonable steps to investigate and respond promptly.

If you are not satisfied with our response, you may have the right to lodge a complaint with your local data protection authority, depending on your location.

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By using our website, booking our services, or visiting Molly's Mini Farm, you acknowledge that you have read and understood this Privacy Policy.